Global Spirits Company  

Pricing Strategy Modeling

Client Profile
  • Multinational privately held spirits company offering more than 200 brands and labels.
  • Subject to complex industry regulations which vary by country and state.
  • Total revenues exceeded $4.5 Billion in 2022.
  • Lacked visibility into product level profit allocations.
  • Pricing strategy was inconsistent and less than profitable because of a lack of knowledge of the local environment. Distributors had an edge in negotiations.
  • Client needed greater visibility at the company level. 
  • Client data was not being used effectively to improve decision-making.
  • Solution implementation focused on aligning pricing strategies with corporate goals.
  • Utilized The Anaplan Wayimplementation methodology.
  • Adhered to industry-leading Anaplan model building standards (PLANS & DISCO).
  • Implemented Change Managementpolicies and practices to achieve high user adoption.
  • Delivered sustainable and flexible architecture, promoting cost reporting and what-if scenario planning.
  • Built an intuitive and functional user interface.
  • Delivered a what-if modeling tool based on client-specified drivers that quickly calculated and reported profitability at the country and state levels.
  • Scenarios accommodated vast regulatory complexity at the most granular levels of the business.

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